Ink Industry Factors

According to the "China Ink Industry Market Demand Forecast and Investment Strategy Analysis Report" published by the Prospective Industry Research Institute, there are three main favorable factors affecting the development of the ink industry, namely, strong support for industrial policy, strong market demand, new market demand and the opportunities for industry development.

There are also three adverse factors affecting the development of the ink industry, one is the fluctuation of raw materials. Although the pricing characteristics of ink products (especially offset inks) can ensure that enterprises in the industry to obtain more stable returns, but the large fluctuations in raw materials will inevitably affect the industry's profit level.

Second, the bottleneck of funds. The fluctuation of raw material price, investment barriers, as well as the continuous improvement of China's environmental protection requirements and put forward a higher capital demand for it, the industry has the technical strength of private enterprises are often because of the financing channels are relatively single, can not fully cope with the change solely operating costs, customer demand scale and other factors, bear a greater operating pressure.

Third, the impact of the new type of media to the traditional book and newspaper industry. With the emergence of the Network, computers, smartphones and other new media, the current global traditional book and newspaper industry are feeling the crisis, the emergence of new media makes the market demand for paper reading significantly reduced, thus affecting the related printing industry, in the field of book and newspaper publications ink market demand has dropped significantly.